How do you make Linuz look cool? Try mixing cute animations and some amazing facts into a three minute video and post it on YouTube! That's exactly what the Linux Foundation did to show how the mission-critical, enterprise powering and ubiquitous Internet enabling operating system is developed. Check it out here.
They also posted some very good videos from the recent Linux Collaboration Summit, including one I gave about our open source initiative: OpenMAMA.
If you use middleware when developing your applications and you like open source software, then you'll definitely find this interesting.