MTV Celebrates 30th Birthday

MTV, a Viacom (NYSE-Listed VIA, VIA.B) network visited the NYSE to commemorate the network’s 30th birthday. MTV launched August 1, 1981 and continues to serve as the home for many of pop culture's most memorable moments in music and entertainment. In honor of the occasion, Grammy-award winning recording artist Usher, along with Van Toffler, President, MTV Networks Music & Logo Group and Stephen Friedman, President of MTV rang The Opening BellSM.

From the early days of music videos, to "The Real World," "Choose or Lose," "Beavis and Butthead," "The Video Music Awards" and "Jersey Shore," MTV evolves with each generation of young people, speaking in their voice and inspired by their tastes and lives.

About MTV:

MTV is the world’s premier youth entertainment brand. With a global reach of more than a half-billion households, MTV is the cultural home of the millennial generation, music fans and artists, and a pioneer in creating innovative programming for young people. MTV reflects and creates pop culture with its Emmy®, Grammy® and Peabody® award-winning content built around compelling storytelling, music discovery and activism across TV, online and mobile. MTV’s sibling networks MTV2 and mtvU each deliver unparalleled customized content for young males, music fans and college students, and its online hub MTV.com is the leading destination for music, news and pop culture. MTV is part of MTV Networks, a unit of Viacom (NYSE: VIA, VIA.B), one of the world’s leading creators of programming and content across all media platforms.  For more information, go to www.mtvpress.com.

About Viacom:

Viacom is home to the world’s premier entertainment brands that connect with audiences through compelling content across television, motion picture, online and mobile platforms in more than 160 countries and territories. With approximately 170 media networks reaching more than 600 million global subscribers, Viacom’s leading brands include MTV, VH1, CMT, Logo, BET, CENTRIC, Nickelodeon, Nick Jr., TeenNick, Nicktoons, Nick at Nite, COMEDY CENTRAL, TV Land, Spike TV and Tr3s.  Paramount Pictures, America’s oldest film studio and creator of many of the most beloved motion pictures, continues today as a major global producer and distributor of filmed entertainment.  Viacom operates a large portfolio of branded digital media experiences, including many of the world’s most popular properties for entertainment, community and casual online gaming. For more information about Viacom and its businesses, visit www.viacom.com.