Electricity Generator Southern Company Turns 100

Southern Company (NYSE-Listed SO) visited the NYSE to commemorate the company’s 100th anniversary. In honor of the occasion, Chief Financial Officer Art Beattie rang The Opening BellSM.

On January 5, 1912, Alabama Traction, Light and Power was founded by James Mitchell who saw it as key to a planned development of a network of electric generating stations that would one day reach across the Southeast U.S. In the years that followed, that first holding company evolved into today’s Southern Company, the largest generator of electricity in the U.S. and among the largest in the world.  The company’s complete history was outlined in detail in the recently published “Big Bets,” which is available on Amazon.com


About Southern Company (NYSE: SO)

With 4.4 million customers and more than 42,000 megawatts of generating capacity, Atlanta-based Southern Company (NYSE: SO) is the premier energy company serving the Southeast. A leading U.S. producer of electricity, Southern Company owns electric utilities in four states and a growing competitive generation company, as well as fiber optics and wireless communications. Southern Company brands are known for excellent customer service, high reliability and retail electric prices that are below the national average. Southern Company was named the World's Most Admired Electric and Gas Utility by Fortune magazine in 2011, and is consistently listed among the top U.S. electric service providers in customer satisfaction by the American Customer Satisfaction Index. Visit our website at www.southerncompany.com. (Source: Southern Company)